In the past few years, many retailers have adopted social technologies and strategies as they shifted to digital platforms for their products. And amid the rise of social commerce, live-selling in the Philippines has become hugely popular. What does this mean for brands?
In this Manila Marketers Meetup, Isabela Lucia Prieto (Head of Livestream, Philippines, Lazada E-Services Philippines, Inc) and Donna Santos (Head of Digital Marketing and Growth, Robinson’s MallDash) share their tips and actionable tactics to help you plan, execute, and win live sales.Victoria Herrera shares her insights, tips, and actionable tactics every marketer should know about live streaming.
In the past few years, many retailers have adopted social technologies and strategies as they shifted to digital platforms for their products. And amid the rise of social commerce, live-selling in the Philippines has become hugely popular. What does this mean for brands?
In this Manila Marketers Meetup, Isabela Lucia Prieto (Head of Livestream, Philippines, Lazada E-Services Philippines, Inc) and Donna Santos (Head of Digital Marketing and Growth, Robinson’s MallDash) share their tips and actionable tactics to help you plan, execute, and win live sales.